Sony soundville by Fallon
Juan cabral is maybe the best creative mind in the world of advertising. Along with the North countries new- art intelligence and sony’s digital superiority he creates this Icelandic poem of the village. Futuristic and simple. It’s brilliant… Sigur Ros also helped in the writing of the music. The main exposure is on-line and cinema but the campaign has other components as well. You can check the whole thing at http://www.sony.co.uk/article/sony-soundville. Sony plays with the senses and now is the turn of “hearing” and superior sound.
