The Future of advertising has started talking…

The future of advertising is here, sitting next to us at the table, and already has started talking…

The future of advertising is not advertising, and it won’t lool like advertising. Robin grant at  We Are Social assembled an enlightening presentation on what the future agency will be likely to do.

The presentation focuses on four key trends:

  • The convergence of advertising and Digital
  • The convergence of earned and paid media
  • The agency singularity
  • A new kind of agency

 

 

There’s also a new media reality to which even digital agencies need to adapt in order not to be the next dinosaurs.

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~ by johnsamaras on December 7, 2010.

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